Brochure: Design Elements of a Technical Document
The design of a technical document is a very important part of the development process. If a document is poorly designed, it can be distracting to the reader and even cause the content to lose credibility.
Create a flyer (or brochure) using the techniques learned in this week’s reading assignment. Go to pages 303-304 of Technical Communication to locate “Case 11: Designing a Flyer.”
- Study the “background” purpose and intended audience on page 303.
- Review the “Document 11.1” on page 304. Important: consider what the best organization might be for this information.
- Create a one-page flyer in which you implement the design that you have determined will be most effective for the audience and purpose described on page 303. Assume the target audience has little to no experience with your topic, but the audience would find useful an information summary on graduate school admissions tests. Required: make sure to integrate graphics to support the textual information that your flyer conveys. Keep in mind that the layout and balance of visual and textual information are critically important to fulfill the expectations of a multi-cultural audience, thereby conveying your message with clarity. Save your flyer as a PDF document.
- Submit your flyer as a PDF attachment to your peers through the discussion. Based on your study of Chapters 11 and 12, include a 250-word analysis of your chosen page layout, columns, typography, titles and headings, and the integration of visual elements to support your text.
Respond to at least two of your classmates’ posts by Day 7. In your responses, highlight at least one specific technical element that your classmates designed well in the creation of their flyers and explain why. Constructive critique is also encouraged. Each response is required to meet or exceed 125 words.
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